Accelerate Growth
Driving conversions with targeted marketing
Who Is This For
IPX Digital is for Founders of SME businsses doing around 25k-100k per year that want to scale to 500k+ per year while not being relied upon to plan, strategise and execute a marketing plan whilst also trying to run their business.
Common Challenges
The following challenges explain why many founders become stuck in their businesses and are unable to grow beyond an annual revenue of 100K
Not Sure How to Create a Marketing Plan
Without a marketing plan, you will not have a detailed outline of your business’s marketing strategy such as information on the target audience, goals, budget, and tactics you’ll need to implement.
Not Sure Which Marketing Channels to Use
You risk wasting resources if you invest in channels that do not effectively reach your target audience. This can result in a dissapointing ROI and harm your overall marketing efforts and success.
Not Sure How to Implement an Effective Marketing Strategy
Without a well-defined marketing strategy, your company may struggle to generate brand awareness and customer engagement, leading to reduced sales and revenue.
Lacking In Marketing Skills
Not everyone has time to learn everything there is to know about marketing. You need a more cost-effective solution until you are able to hire an in-house digital marketing team.
No Time For Market Research
Without conducting thorough market research, you will likely waste resources on ineffective campaigns that do not reach your target audience or achieve your desired results.
Not Enough Bandwidth to Do These Things
There are a lot tasks that need to be managed in digital marketing, and it can be difficult to find the time to do them all. You’re spreading yourself too thin and will likely acheive a lot less trying to do everything yourself.
Not Enough Budget to Hire An In-House Marketing Team
Hiring an in-house digital marketing team can improve your business, but it can also be expensive. A small in-house team with the necessary skills and experience will likely cost upwards of 150K per year.
Without solving these 7 challenges, you will probably remain stuck at high 5 or low 6 figures since your business is 100% reliant on you.
But…a solution does exist…
Here at IPX Digital, our goal is to solve these 7 problems for you in less than 90 days through our 3 phase system…
PHASE 1
Planning & Strategy
The first phase is to develop a clear plan and strategy for your digital marketing campaigns. This will include identifying your target audience, setting specific goals, and allocating your budget.
PHASE 2
Implementation & Execution
The second phase is to implement and execute the marketing plan. This will involve creating content, launching campaigns, as well as tracking and analyzing the results to see what is working and what is not.
PHASE 3
Optimization & Improvement
The third phase is to continually optimize and improve based on the results of your campaigns. This will involve making changes to the strategy, tactics, or budget in order to achieve better results.
Our Expertise
How we can help you to optimize, grow and transform your business
Social Media Management
We'll create engaging content for your audience. You can use this extra time to grow your business.
Lead Generation
Receive a consistent flow of high-quality, relevant leads that will improve your conversion rates.
User Generated Content
Amplify your brand & build better customer relationships with user-generated video testimonials.
B2B Email Outreach
Scale your outreach campaigns and only pay for qualified leads you receive or meetings booked.
Local SEO
Outrank the competition for your target keywords and convert more prospects in your service area.
FAQs
What is digital marketing and how can it benefit my business?
Think of digital marketing as your business’s virtual megaphone. It’s how you broadcast your message in the digital world, using strategies like search engine optimization (SEO), social media outreach, email marketing, and more. The magic of digital marketing is that it lets you communicate with a broader audience, in a more personalized way. It’s a powerful tool for building brand awareness, attracting potential customers, and boosting sales.
Why is digital marketing important?
In this digital age, your customers are online – and digital marketing helps you meet them there. With digital marketing, you can communicate with your audience right where they are most comfortable, making it an integral part of any business strategy. It’s not just about being seen; it’s about building relationships and engaging with customers in a meaningful way.
What services does IPX Digital offer?
At IPX Digital, we’re all about helping your business thrive in the digital landscape. We offer a spectrum of digital marketing services, including SEO, PPC advertising, social media marketing, email marketing, lead generation, content marketing, and B2B email outreach. Everything we do is about tailoring our services to your business, helping you engage with your audience, and delivering results that matter.
How do you determine which digital marketing strategies to use for a client?
Every business is unique, and so our approach is uniquely tailored to you. We start by immersing ourselves in understanding your business, your goals, and your target audience. We evaluate your current digital footprint, then we craft a strategy that will most effectively reach your customers and achieve your objectives. As your business evolves, so do our strategies – we keep things flexible to ensure we’re always aligned with your needs.
Can you guarantee results with your digital marketing services?
While we would love to make guarantees, the reality of digital marketing is that outcomes can vary based on numerous factors, like industry competitiveness, the quality of your website and content, and the strategies used. What we can promise is a commitment to your business. We’ll work alongside you, creating a tailored strategy to maximize your chances of success, and we’ll always give our best efforts to help you reach your goals.
How do you measure the success of a digital marketing campaign?
Success, in digital marketing, is a game of numbers – we measure it with key performance indicators (KPIs) such as website traffic, lead generation, conversions, and revenue. We don’t just track these metrics, we share them with you through regular reports, so you can see firsthand how our strategies are impacting your business. This data also helps us fine-tune our strategies, so we’re always improving.
How much do your digital marketing services cost?
Just as every business is unique, so is our pricing. We don’t believe in one-size-fits-all pricing models. Instead, we tailor our packages and pricing to the specific needs and objectives of your business, and the scope and duration of the campaign. Once we’ve had a chance to chat about your goals and budget, we can provide a detailed proposal.
How long will it take for our business to see results?
Digital marketing isn’t a race, it’s a marathon. Different strategies yield results on different timelines. For instance, SEO is a long-term play that brings lasting benefits, while pay-per-click (PPC) advertising can deliver more immediate returns. At IPX Digital, we work with you to balance these approaches, crafting a custom plan that aligns with your goals and yields the best possible results for your business.